Blog

The Fulcrum 5: Five Reports That Connect Marketing’s Front Line to the Business’s Top Line

eBooks

What are the Fulcrum 5 Marketing Reports? Find out in our New Ebook

News

Announcing the General Availability of Insentric: Revolutionizing Marketing Intelligence

Marketing Reporting

Insentric is Heading to MOps-Apalooza 2024

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Marketing Attribution

What is a marketing intelligence platform?

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Case Study

LLR Partners Boosts Marketing Impact with Insentric’s Data-Driven Insights

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Marketing Campaigns

Setting Achievable (and Measurable) Marketing Campaign Goals

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Marketing Attribution

Preparing Your Data for Attribution: The First Step in Your Journey

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Marketing Reporting

Mastering the Art of Marketing Reporting

Marketing Reporting

Lead Lifecycles are for Everyone

Ralph Wiggum from The Simpsons' "(chuckles) I'm in Danger" meme, but said by attribution models.

Marketing Attribution

Why Marketing Attribution Models Are Like Old Memes That Need to Retire